The purpose of this new regulation is that companies acting as gatekeepers in the online platform economy will stop committing unfair market practices.
That the digital platform has a significant size that impacts the internal market.
It controls an important gateway for business users toward final consumers.
That the company has a well-established and long-lasting position.
On one side, gatekeepers will have to:
Use the business user’s data when the gatekeepers compete with them in their own platform.
Classify their own products or services in a more favorable manner compared to those of third parties.
Require app developers to use gatekeeper’s services to appear in their app stores.
Track final users outside of the gatekeeper’s platform service for the purpose of targeted advertising.
In a period of two months, the digital platforms will have to notify the European Commission and send all relevant information.
Antitrust and Consumer