Infographic | The designated gatekeepers

9 enero, 2024
gatekeepers
computer icon

The Digital Markets Act (DMA), the groundbreaking EU law addressing antitrust, unfair competition, and consumer protection, has now designated major tech companies as gatekeepers.

The DMA defines gatekeepers as: Digital platforms that have a significant size, with an impact on the internal market, and that control a gateway from business users to end consumers with a consolidated and lasting position.

THE MAJOR TECH COMPANIES DESIGNATED AS GATEKEEPERS, WITH THEIR CORE PLATFORM SERVICES, ARE THE FOLLOWING:

ALPHABET

google maps
Google Maps
(intermediation)
google play store
Google Play
(intermediation)
google tag
Google Shopping
(intermediation)
google ads
Google
(ads)
google chrome

Chrome
(browser)

android
Google Android
(operating system)

AMAZON

amazon logo
Amazon Marketplace
(intermediation)
amazon ads
Amazon
(ads)

APPLE

app store
App Store
(intermediation)
safari
Safari
(browser)
ios

iOS
(operating system)

BYTEDANCE
tiktok

TikTok
(social network)

META

facebook

Facebook
(social network)

instagram

Instagram
(social network)

market place

Meta Marketplace
(intermediation)

meta logo

Meta
(ads)

whatsapp

WhatsApp
(N-IICS)

messenger

Messenger
(N-IICS)

Some of the obligations and prohibitions the DMA determines for gatekeepers are:

Obligations:

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Allow final users to unsubscribe from the platform services of the gatekeepers easily.

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Offer the possibility to the companies to include advertisements on their platform with access to the gatekeeper’s performance measuring tools.

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Allow business users to promote their offers.

Prohibitions:

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Favor their products or services compared to those of third parties.

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Require app developers to use gatekeeper ́s services to appear in their app stores.

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Track final users outside of the gatekeeper ́s platform service for targeted advertising.

These gatekeepers now have six months to ensure full compliance with the DMA obligations for the core platform services identified.
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